Kevin McDonagh is the founder and CEO of Novoda, Europe’s largest and fastest growing independent Android consultancy with offices in London and Berlin. Founded in 2008, Novoda offers software development exclusively for the Android platform, helping companies embrace Android strategies while providing assured development quality for manufacturers like Sony and Motorola. Novoda works with big businesses across all sectors as well as with many venture capital funded tech start-ups such as Songkick, Podio, Meetup and WeeWorld. It also recently delivered a native suite of Android applications for Tesco’s new hudl tablet including its flagship ‘Tesco groceries’ app and ‘Tesco launcher’. Novoda remains active in Android’s community by organising the London Android user group and the London arm of Droidcon, which is the UK’s largest Android conference.