Bob Greene is the Managing Director, Online Entertainment for Liberty Global, the 2nd largest cable operator in the world. He is an experienced senior executive with over 25 years in sales, marketing and operations in the entertainment, interactive and broadband industries. Greene has led the creation and development of multiple online video subscription services, including the launch of Horizon TV Online in Netherlands, Switzerland, Ireland and Germany. He has a strong track record in taking established or early stage companies and maximizing the core business while creating expansion into new product lines or platforms.
As Executive Vice President of Advanced Services for Starz Entertainment, Greene oversaw all the digital and internet strategies for the company and was responsible for the development and successful launch of the Emmy nominated Vongo and StarzPlay online subscription services. A recognized leader and speaker in the new digital media, Greene also has extensive experience and relationships in the cable industry as well as within Hollywood. Prior to joining Starz, he was the CEO of an internet media company, Digital Lava, that traded on the NASDAQ; was a senior member of the start-up interactive software company, Lightspan, originally funded by Accel Partners and Kleiner Perkins Caufield and Byers and spent nearly 13 years at Showtime Networks and MTV in executive sales and marketing roles.